February 1, 2012
Fashion and beauty bible InStyle is revealing the winners of its 12th Best Beauty Buys Awards, the Oscars of the beauty industry. From the best hairdryer to the best under-eye concealer and all the beauty bounty in-between, these annual awards guide consumers to fail-safe beauty products, as voted by 151 industry experts.
New categories this year include Best Cult Fragrance (No 5 eau de parfum, Chanel); Best New Fragrance (Neroli Portofino eau de parfum, Tom Ford Private Blend); Best New Gadget (Mia, Clarisonic); Best Instant Tan (Wash Off Instant Glow Body Lotion, St Tropez) Best Skin Perfector (Idealist Even Skintone Illuminator, Estée Lauder) and Best New Launch (Cosmetics, Tom Ford).
Also new is sponsor John Lewis's Ultimate Beauty Icon award, which goes to Dior's Diorshow mascara, as voted by 1,000 John Lewis customers via the store's Facebook page.
There are eight entries to the prestigious Hall of Fame, which honours products that for the first time have won their categories for three consecutive years. Joining the ranks are:
Best Cream/Gel Blusher - Pot Rouge, Bobbi Brown
Best Foot Cream - Shea Butter Foot Cream, L'Occitane
Best Eye De-Puffer - No Puffery Cooling Mask for Puffy Eyes, Origins
Best Inexpensive Foundation - True Match, L'Oréal Paris
Best Range for Coloured Hair - Reflection, Kérastase
Best Wipe-Off Cleanser - Eau Micellaire Douceur, Lancôme
Best Lipstick Range - Lipsticks, MAC
Best Night Cream - Supremÿa At Night, Sisley
InStyle editor Eilidh MacAskill says: "InStyle's readers are huge beauty fans and we know they will be swooning with excitement over the 2012 Best Beauty Buys. These are the only awards judged by industry experts, and the winning products make the grade purely because they deliver. It's no wonder our readers keep the InStyle Best Beauty Buys supplement all year round."
The March issue of InStyle, which features the Best Beauty Buys supplement, goes on sale from 2 February. InStyle is also launching a Best Beauty Buys app, which will showcase the winning products and allow users to purchase more than 50 products via the John Lewis website.
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About InStyleInStyle is the insider's fashion and beauty bible, with an eye on upcoming talent in fashion, beauty and film. Along with a-listers, InStyle showcases the very best of international style talent, offering expert advice and an inspirational edit. The British edition of this international title was launched in 2001 and is now established as one of the leading fashion magazines in the UK. The instyle.co.uk website launched successfully in May 2007.
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