IPC DIGITAL SALES AND NUTS MARKETING WIN PPA PLAUDITS
November 14, 2011
IPC Media Digital Sales
team and the Nuts
marketing team won two major accolades at the PPA Data & Digital Publishing Awards held last night (10th November). IPC Digital Sales
scooped the award for Advertising Sales Team of the Year, with the judges praising its achievement in growing display and sponsorship revenue and outstripping market performance.
Sam Finlay, head of digital advertising says: "To be presented with this award in such a competitive category is a great achievement and testimony to all the fantastic work we have done over the past 18 months. Everyone involved should be hugely congratulated."
marketing team won the award for Marketing Team of the Year. They impressed the judges with their use of social media and clever contra-deal methods that the judges noted were well suited to the digital world.
Paul Williams, Inspire managing director says: "Nuts operates in a tough market that requires innovative and creative marketing to create standout. Sam Wight and Ross Hassell achieved all this and much more, brilliantly marketing our partnerships to deliver significant revenue to the brand. This award is well-deserved recognition for all their successes over the last 12 months."
The awards celebrate online excellence and achievement by business information providers, magazine publishers, digital service and data aggregators, their brands and their teams.- ends -
Notes to editors
IPC Media (www.ipcmedia.com) produces over 60 iconic media brands, with print alone reaching almost two thirds of UK women and 42% of UK men - almost 26 million UK adults - while its websites collectively reach over 20 million users every month. IPC's diverse print and digital portfolio offers something for everyone, with a focus on three core audiences: men, mass market women and upmarket women.
For further information about IPC, contact:
FOR MORE INFORMATION PLEASE CONTACT:
Anna Foster, group head of PR, IPC Media on 020 3148 5406, 07896 103474 or email firstname.lastname@example.org