September 4, 2012
Woman's Weekly, the iconic magazine that celebrates the home, family and lives of UK women, today announces the sponsors of its inaugural live show and unveils a campaign to promote the show.
· Fashion retailer, Isme.com has been named as the sponsor of the fashion catwalk shows. Della Nelson, Isme.com's head of ladies wear, will co-host the catwalk shows with Woman's Weekly fashion editor, Anne Hartnett
· The fiction workshop will be sponsored by Foster Grant Reading Glasses
· TigerTurf will sponsor the gardening workshops with experts from the Royal Horticultural Society on hand to offer advice, hints and tips
· Deramores, online retailer of knitting supplies, will sponsor the knitting workshops
Sandy Gale, publishing director of Woman's Weekly says: "It is wonderful to have support from such a great list of brands, particularly in our first year. We have had an incredible amount of interest in the show from readers and the support our sponsors have offered has been invaluable. We all look forward to making Woman's Weekly Live an engaging and exciting event for all involved."
A campaign to promote the show was launched last month. The six figure campaign is running across national and regional press, outdoor, regional TV, radio, PR and direct mail.
Broadcaster, actress and author, Linda Bellingham, will open the show. She will also be on hand as the Woman's Weekly Live style ambassador.
Woman's Weekly Live is a partnership with well-respected Show Organiser ICHF Events and will run from 13th -15th September at EventCity in Manchester. At the exhibition, visitors will be able to enjoy a number of creative workshops, live demonstrations and Q&A sessions during the three-day exhibition.
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Note to editors
About Woman's Weekly
Loved and trusted in equal measure, Woman's Weekly has been the market-leading women's weekly magazine since it was launched 100 years ago. Packed full of inspiring, helpful and useful ideas and information for women who are the heart of their homes and families, it offers a unique mix of practical, compelling and up-to-the minute content.
FOR MORE INFORMATION PLEASE CONTACT:
IPC Media: Anna Foster, group head of PR, IPC Media
020 3148 5406, 07896 103474 or email firstname.lastname@example.org