IPC Media - IPC CONNECT LAUNCHES THE NEW HOME OF CELEBRITY GOSSIP ONLINE: NOWMAGAZINE.CO.UK - Press Releases

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IPC CONNECT LAUNCHES THE NEW HOME OF CELEBRITY GOSSIP ONLINE: NOWMAGAZINE.CO.UK

August 8, 2006

9augnow IPC Connect today announces the launch of NOWMAGAZINE.CO.UK, the new home of celebrity gossip online from the UK's best-loved celebrity magazine, Now.

The new site is a further extension of the highly successful Now brand and is packed with everything Now's celeb-hungry readers love.

NOWMAGAZINE.CO.UK
includes:

  • Now's matchless celebrity news – up to the minute showbiz scoops and breaking news on all our readers' favourite stars
  • Unique access to the latest US celebrity gossip from Time Inc's sister celebrity brand, People – delivered exclusively to NOWMAGAZINE.CO.UK users
  • Now Star Style secrets – who's wearing what and where to get it, as well as the low down on Street Chic and the best advice from Now's Savvy Shopper.
  • Exclusive Beauty Buzz content – for can't-live-without-it make-up magic.
  • Celebrity Bites – giving readers the chance to cook up a storm with their favourite celeb's star recipes!
  • There are also daily horoscopes and free competitions, as well as the chance for users to email their own questions to their favourite celebs.
NOWMAGAZINE.CO.UK website editor Beverley Watts says: “It's been an incredibly exciting time developing and launching the Now website. I'm sure Now readers will be thrilled by all the extra celebrity gossip and showbiz style secrets we're able to give them.”

The potential for a dedicated online celebrity resource is huge - there are 8.4 million BC1C2 women in the UK aged 18-45. 5.4 million (64%) of these women have access to the internet and like to read about celebrity gossip in newspapers and magazines.

Now publishing director Andrew Sumner adds: “Now is famed for its finger-on-the-pulse, cutting-edge celebrity news and we know that our readers are ready and waiting to get their regular fix of Now online. NOWMAGAZINE.CO.UK is the perfect daily complement to their weekly dose of Now

The website launch follows hot on the heels from the launch last week of Reality TV Now – the first ever special issue devoted to reality TV and the latest issue in the Now Specials Series – features all the best from this summer's reality TV, including news, gossip and interviews with stars of the shows. Other titles in the Now Specials Series include Teen Now, Diet Now and Style Now.

- ends -

For further information, please contact Chris Taylor, head of media relations. Tel: 020 7261 5276 or email chris_taylor@ipcmedia.com
For high-res covers and images of key IPC personnel go to www.ipcmedia.com/press/imagebank.php

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