Internationally famous music brand NME today announces a partnership with multinational camera manufacturer Nikon to launch a music photography awards competition.
The NME Music Photography Awards with Nikon aims to find the most stunning and original music photography from both amateur and professional photographers.
Entries will be judged by a specially selected expert panel headed by photo director for NME and www.NME.com Marian Paterson, alongside renowned music photographers including Pennie Smith and Jill Furmanovsky and current NME photographer Dean Chalkley.
NME.COM users will be invited to rate the entries throughout the competition and the scores will be considered in the final stage of voting by the panel.
Categories for amateurs consist of Live, Portrait, Reportage, Festivals, as well as categories Age Group 15-17, Age Group 14 and under, and Grand Prix (into which all entries are automatically entered). The categories for professionals are Photographer of the Year and Outstanding Contribution.
The first stage of the competition calling for entries is supported with news stories on NME.COM and in the pages of NME. A picture gallery on NME.COM will also showcase some of the best photography from NME's archive with links to a co-branded competition microsite www.nme.com/photoawards which will feature a gallery and top tips for taking a great picture from NME photographers.
Voting will begin in September and will see a shortlist of 20 pictures from each category selected. Nominees will be announced through a news story online and in the magazine.
NME head of PR Nicola Woods says: The pages of NME and NME.COM show an unrivalled passion for music photography which these awards will celebrate. As well as recognise the most talented professional photographers, we hope this competition will discover a talent for the future.
Jeremy Gilbert, group marketing manager at Nikon UK Ltd, adds: Nikon is committed to supporting and recognising the work of photographers and is delighted to be able to engage with an audience passionate about both music and photography. With such an exciting line up of festivals and concerts over the summer we encourage people to enter the competition and share their experiences through photography.
Winners in each of the amateur categories will win the Nikon COOLPIX S3000 - a compact camera worth £109.99. And the Grand Prix winner will claim a Nikon D5000 worth £639.99. The professional winner will win a Nikon D700 DSLR camera and 24-70mm lens worth a total of £3780.98. And the runner-up will receive a top end COOLPIX camera worth £349.99.
Winning and shortlisted entries will also be exhibited at the O2's music museum, the British Music Experience.
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About NME
The NME is the longest published and most respected music weekly in the world. Every week it gives its readers the most exciting, most authoritative coverage of the very best in contemporary music. The award-winning www.nme.com, launched in 1996, has grown to be the biggest commercial music news site in Europe.
About Nikon
Founded in Japan in 1917, Nikon has grown to become the world leader in digital and precision optics technology with a strong presence in all four corners of the world.
Through its award-winning product line-up, including entry-level and professional digital SLR cameras, interchangeable NIKKOR lenses and the consumer COOLPIX range, Nikon regularly raises the standard in product design and performance. With over 90 years of engineering expertise, it is no wonder that Nikon is the top choice for photographers around the world.
In 2009, Nikon celebrated two key milestones in the lens category the 50th anniversary of its legendary F-mount SLR lens-mounting system, making it the only manufacturer to sustain its original lens mount for such a long period, and the production of its 50 millionth NIKKOR lens. Both highlight Nikon's dedication to producing quality and functional products that can be used by photographers for years to come.
Nikon also produces equipment such as IC and LCD steppers and scanners, instruments such as microscopes and semiconductor inspection equipment. Other products include sports optics products such as binoculars, rangefinders and fieldscopes, ophthalmic lenses and surveying instruments. It is the only major optical company in the world that still controls and manufactures every aspect of its glass-making business, allowing it to finely tune Nikon lens specifications, quality and performance.
Nikon has consolidated net global sales of 879,719 million Japanese Yen (year ending 31 March, 2009) and Nikon Corporation is listed on the Tokyo stock exchange.
Nikon: At the heart of the image.
FOR MORE INFORMATION ABOUT NME PLEASE CONTACT:
Anna Gawan, press officer, IPC Media on 020 314 85405 or email anna_gawan@ipcmedia.com
FOR MORE INFORMATION ABOUT NIKON PLEASE CONTACT:
Jenny Grace, press officer, Nikon UK on 020 8247 1797 or email
Jenny.grace@nikon.co.uk